You do not need a six-week procurement cycle to size a market. You need a clean TAM, the countries that matter, a defensible CAGR, and a file you can drop into a model. That configuration takes minutes. The analyst-verified numbers follow in 60.
This is the working method we use at Estimately.io — the same flow founders, consultants, and strategy teams now run before a pitch, a board pack, or a go-to-market review.
Minute 1: Name the market precisely
Type the market the way a buyer would recognize it: Cybersecurity, ECG Machines, Lithium Ion Battery, Digital Therapeutics. A specific title produces a specific segmentation. A vague title produces a vague TAM.
If you are sizing a niche, keep the niche in the title. “EV Battery Thermal Management” is a different market from “Electric Vehicles.” The engine reads the title and builds 3-level segmentation around it, then an analyst checks that the framework actually fits.
Minutes 2–3: Pick geography and depth
Start with Global ($20) if you need the worldwide ceiling, regional mix, and 10-year forecast. Add only the countries you will actually use — $20 each. Ten or more countries auto-cap at $199. Turn on 3-level segmentation for a flat $99; with a full country set the total caps at $299.
You are not buying a 300-page PDF written for every possible buyer. You are selecting the sheets you will open on Monday.
Minute 4: Preview the Excel before you pay
Download the free demo. It is the real workbook structure — Home, Global, Regional, Country, and Segmentation tabs — with placeholder values. Check whether the segment labels match your definition, whether the countries you need are there, and whether the forecast horizon matches the decision.
If the structure is wrong, change the configuration and download another demo. Unlimited previews, no card required.
Minute 5: Purchase — analysts deliver in 60 minutes
After payment, in-house analysts validate the file against the DataHorizzon Research repository of 70,000+ syndicated reports. They run top-down and bottom-up triangulation, confirm the segmentation, and send the Excel to your inbox.
The five minutes is for scoping. The hour is for human review. That split is the point: speed at the keyboard, defensibility in the boardroom.
Most teams do not need a 400-page PDF. They need five numbers they can defend, in Excel, before the next meeting.